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Ever wondered why people soak up every word that a truly successful person says? Or why, they seem to do less talking than the person engaging with them in conversation?

Successful people are unique. They don’t need to buy a Ferrari (or any other car like this – if you get my gist)  to show that they have money, nor will they order the most expensive wine in a restaurant. They typically do not wear obvious designer briefs and they never tell you how good they are or what accomplishments they have made.

Instead, they listen attentively, ask questions and put the spotlight on others.

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The Mean Girls CEO Krista Whitley Castellarin shares her entrepreneurial journey with Marketing Eye, talking reality TV, PR, dog grooming, drag queens and more.

From dipping her toe in dog grooming to featuring on popular program Dragon’s Den, it appears Castellarin has done it all. Her appearance on the TV show made history after she received a $200,000 investment for 10 per cent of her grooming business, Fabulous Furballs.

Today, she runs hybrid engagement agency The Mean Girls, helping American businesses grow through advertising, marketing, public relations, social media and a variety of other outlets.

However, her journey wasn’t without its bumps as she juggled motherhood with her entrepreneurial desires and reality TV appearances.